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  2. List of social software - Wikipedia

    en.wikipedia.org/wiki/List_of_social_software

    This is a list of notable social software: selected examples of social software products and services that facilitate a variety of forms of social human contact. Blogs [ edit ]

  3. Horizontal market software - Wikipedia

    en.wikipedia.org/wiki/Horizontal_market_software

    Examples of horizontal market software include word processors, web browsers, spreadsheets, calendars, project management applications, and generic bookkeeping applications. Since horizontal market software is developed to be used by a broad audience, it generally lacks any market-specific customizations.

  4. Customer relationship management - Wikipedia

    en.wikipedia.org/wiki/Customer_relationship...

    CRM systems that track and measure marketing campaigns over multiple networks, tracking customer analysis by customer clicks and sales. Some CRM software is available as a software as a service (SaaS), delivered via the internet and accessed via a web browser instead of being installed on a local computer. Businesses using the software do not ...

  5. Marketing automation in email campaigns - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation_in...

    Marketing automation in email campaigns primarily involves the use of software or web-based services to execute, manage, and automate marketing tasks and processes. Automation methods are extensively used to replace manual and repetitive tasks where possible and to implement more personalized approaches for interactions.

  6. Marketing automation - Wikipedia

    en.wikipedia.org/wiki/Marketing_automation

    Marketing automation refers to software platforms and technologies designed for marketing departments and organizations automate repetitive tasks [1] and consolidate multi-channel (email, SMS, chatbot, social media) interactions, tracking and web analytics, lead scoring, campaign management and reporting into one system. [2]

  7. List of SAP products - Wikipedia

    en.wikipedia.org/wiki/List_of_SAP_products

    SAP Marketing Cloud; SAP Materials Management (MM), a module in SAP ERP Central Component (ECC), that provides companies with materials, inventory and warehouse management capabilities [2] SAP Master Data Management (MDM)