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"Here It Goes Again" is a song by American rock band OK Go, the fifth single released from their second studio album, Oh No (2005). It was the band's only single to chart on the US Billboard Hot 100 until " I Won't Let You Down " in November 2014 and peaked at number 36 on the UK Singles Chart , giving the band their second UK top-40 hit.
On August 31, 2006, OK Go appeared live at the 2006 MTV Video Music Awards performing their treadmill routine for "Here It Goes Again". On November 7, 2006, OK Go released a deluxe limited edition CD/DVD of the album Oh No. The DVD contains their music videos (dancing and playing instruments), a video of 180 fans performing the "A Million Ways ...
OK Go is an American rock band originally from Chicago, Illinois, now based in Los Angeles, California.The band is composed of Damian Kulash (lead vocals, guitar), Tim Nordwind (bass, vocals), Dan Konopka (drums and percussion), and Andy Ross (guitar, keyboards and vocals), who joined them in 2005, replacing original guitarist Andy Duncan.
On 7 November 2006, OK Go released a deluxe limited edition CD/DVD of the album. The DVD contains their official music videos, a video from 180 fans doing the "A Million Ways" dance for a YouTube contest, previously unseen footage, and a behind-the-scenes look of their treadmill rehearsals for the video and for the VMAs.
The Rube Goldberg machine video premiered on YouTube on March 2, 2010. Within a day of the video's premiere, it was viewed more than 900,000 times. [13] The video achieved 6 million views within six days, which was comparable to the popularity of the "Here It Goes Again" video, and was considered "instantly viral" by CNN. [21]
This music video was nominated for Best Video at the MTV Europe Music Awards, giving the band their first major award nomination. They gained wider critical recognition following the release of their single " Here It Goes Again ", which earned them a Grammy for Best Music Video .
The band was inspired by music videos such as Janet Jackson's "Rhythm Nation" and film The Matrix for the video's choreography. [3] On July 18, 2006, OK Go unveiled "The OK Go Dances With You(Tube) Contest" in which contestants submitted their pastiches of the video on YouTube. The winners would dance live with the band at one of their concerts.
5.2 Music video in television. 5.3 Commercials. 5.4 Movies. 5.5 Video games. 5.6 Other media. 6 Originally called "The Treadmill Song?" 1 comment. 7 Alternative Rock ...