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A website (also written as a web site) is one or more web pages and related content that is identified by a common domain name and published on at least one web server. Websites are typically dedicated to a particular topic or purpose, such as news, education, commerce, entertainment, or social media .
Search engine optimization (SEO) is the process of improving the quality and quantity of website traffic to a website or a web page from search engines. [1] [2] SEO targets unpaid search traffic (usually referred to as "organic" results) rather than direct traffic, referral traffic, social media traffic, or paid traffic.
The concept envisions a complete redesign of the web. Key features include the integration of metadata, precise information delivery, and improved user experiences based on preferences, history, and interests. [citation needed] Web 3.0 aims to turn the web into a sizable, organized database, providing more functionality than traditional search ...
Web usability of a website [1] consists of broad goals of usability, presentation of information, choices made in a clear and concise way, a lack of ambiguity and the placement of important items in appropriate areas as well as ensuring that the content works on various devices and browsers.
HyperText Markup Language (HTML) is the modern standard for displaying and structuring web content across the internet. [6] HTML defines what elements will be displayed on a website, and how they will be arranged. All major web browsers are designed to interpret HTML, and most modern websites serve HTML to the user. [7]
Web design encompasses many different skills and disciplines in the production and maintenance of websites.The different areas of web design include web graphic design; user interface design (UI design); authoring, including standardised code and proprietary software; user experience design (UX design); and search engine optimization.
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Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.
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