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The serviceable available market or served addressable market is more clearly defined as that market opportunity that exists within a firm's existing core competencies and/or past performance. The biggest consideration when calculating SAM is that a firm most likely can only service markets that are core or directly adjacent to its current ...
Total addressable market (TAM), or total available market, is the total market demand for a product or service, [2] calculated in annual revenue or unit sales if 100% of the available market is achieved. Serviceable available market (SAM) is the portion of TAM that is reachable and can potentially be served by a company's products or services. [2]
This category relates to specifically sociological terms and concepts. Wider societal terms that do not have a specific sociological nature about them should be added to social concepts in keeping with the WikiProject Sociology scope for the subject.
It is sometimes hard to determine whether a given company is part of the secondary or the tertiary sector. It is not only companies that have been classified as part of a sector in some schemes, since governments and their services (such as the police or military), as well as nonprofit organizations (such as charities or research associations), can also be seen as part of that sector.
It combines perspectives from anthropology, economic sociology, science and technology studies, and cultural studies to study consumption. Work in the area emphasizes the social and cultural dimensions of marketing practices but focuses also on technical and historical issues that have shaped contemporary consumer markets.
Sociologists' approach to culture can be divided into "sociology of culture" and "cultural sociology"—terms which are similar, though not entirely interchangeable. Sociology of culture is an older term, and considers some topics and objects as more or less "cultural" than others.
In sociological terms, groups can fundamentally be distinguished from one another by the extent to which their nature influence individuals and how. [2] [3] A primary group, for instance, is a small social group whose members share close, personal, enduring relationships with one another (e.g. family, childhood friend).
The following outline is provided as an overview of and topical guide to the discipline of sociology: . Sociology – the study of society [1] using various methods of empirical investigation [2] and critical analysis [3] to understand human social activity, from the micro level of individual agency and interaction to the macro level of systems and social structure.