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The Ultimate Endless Shrimp promotion was an original tactic launched in June 2023 to bring in extra customers despite the restaurant creating a similar endless crab promotion in 2003, which ...
Red Lobster is in trouble. Its solution: all-you-can-eat lobster, just months after an endless shrimp promotion led to deep losses that the company is still trying to dig out of.
One of the major blunders made by Red Lobster was its $20 endless shrimp promotion. While the deal made quite the splash with customers, the company suffered millions in operating losses.
New Red Lobster CEO Damola Adamolekun talks about the trouble created by the chain's endless shrimp deal and how the ... said one promotion meant to reel in customers failed when the chain offered ...
Starters such as lobster flatbread, crab queso and mozzarella sticks are included among the items discounted in the new promotion. Red Lobster has had an eventful year after filing for bankruptcy ...
According to Red Lobster’s filing, “Endless Shrimp” was historically a limited-time promotion. However, former CEO Paul Kenny decided to add it as a permanent menu item in May 2023 despite ...