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Air Jordan is a line of Basketball and sportswear shoes produced by Nike, Inc. Related apparel and accessories are marketed under Jordan Brand.. The first Air Jordan shoe was produced for basketball player Michael Jordan during his time with the Chicago Bulls on November 17, 1984, and released to the public on April 1, 1985.
Consumers started to collect, trade and resell sneakers in the 1970s, and the sneakerhead subculture came to prominence in New York City during the 1980s. Sneakers such as the Adidas Superstar and Puma Suede were popularized by b-boys and hip-hop artists, [4] and Nike's Air Jordan line revolutionized the industry with its marketing linked to superstar basketball player Michael Jordan.
The Flu Game shoes are black and red size 13 Nike Air Jordan XII worn by Michael Jordan in game five of the 1997 NBA Finals, commonly called The Flu Game. The game was between Michael Jordan's Chicago Bulls and the Utah Jazz. It was reported that Jordan had the flu before and during the game.
The word "bred" is shorthand for black and red which was the color of the shoes and the colors of the Chicago Bulls. [1] Michael Jordan of the Chicago Bulls wore the shoes during the second half of game 2 of the 1998 NBA Finals against the Utah Jazz. [1] The shoes were auctioned by Sotheby's in April 2023, and were expected to realize a sale ...
The British English equivalent of sneaker in its modern form is divided into two separate types: [dubious – discuss] predominantly outdoor and fashionable trainers, training shoes or quality 'basketball shoes' and in contrast cheap rubber-soled, low cut and canvas-topped plimsolls, daps, or flats.
In 1997, Air Jordan selected the first Jordan Brand sponsored schools: Cincinnati Bearcats, St. John's Red Storm, and North Carolina A&T Aggies [12] North Carolina Tar Heels basketball team started wearing the Jumpman logo in 1998. [13] The Michigan Wolverines announced in July 2015 that it would switch from sponsorship by Adidas to Nike. The ...