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In 2013, the company released its first pinball machine, The Wizard of Oz. They spent $2 million in startup and development and sold the machines for $7,000 each. [3] Guarnieri's goal was to produce a high-quality pinball machine regardless of cost, and attract a larger female pinball audience than other manufacturers.
During the late 1940s and early 1950s, Williams continued to make pinball machines and the occasional bat-and-ball game. In 1950, Williams produced Lucky Inning, their first pinball machine to have its bottom flippers facing inward in the modern manner. [6] The Williams logo, used on products through much of the company's history.
The company Mr. Game produced pinball machines from 1988 until 1990. Under the Mr. Game label, the company introduced a radical redesign of the traditional pinball cabinet. The commonly known rectangular cabinet containing the 'playfield' was updated into a more modern look with a different shaped box, and trigger buttons for flipper control.
Sega Pinball Inc. was a division of Sega which existed from 1994 until 1999. [1] Though Sega first entered the pinball market in 1971 but stopped production in 1978. [ 2 ] Sega re-entered the market when it took over Data East 's pinball division in 1994. [ 3 ]
Banzai Run is a pinball machine produced by Williams in 1988, and the first machine designed by Pat Lawlor. It has a multi-playfield design, in which the player can play a vertical game on the machine's backglass in addition to the main playfield. The concept was patented by Pat Lawlor and Larry DeMar, but due to cost was never used again. [1]
Pinball machines, like many other mechanical games, were sometimes used as gambling devices. [49] Some pinball machines, such as Bally's "bingos", featured a grid on the backglass scoring area with spaces corresponding to targets or holes on the playfield.