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Ultimately, the De Beers campaign sought to persuade the consumer that an engagement ring is indispensable, and that a diamond is the only acceptable stone for an engagement ring. [33] The sales of diamonds in the United States rose from $23 million to $2.1 billion between 1939 and 1979.
Stones near the top of a size band (or rarer fancy coloured varieties) tend to be uprated slightly. Some of the price jumps are related to marketing and consumer expectations. For example, a buyer expecting a 1 carat (200 mg) diamond solitaire engagement ring may be unwilling to accept a 0.99 carats (198 mg) diamond. [citation needed]
Dubai Gold Souk or Gold Souk (Arabic: سوق الذهب), is a traditional market (or souk) in Dubai, UAE. The souk is located in Dubai's commercial business district in Deira, in the locality of Al Ras. The souk consists of over 380 retailers, [1] most of whom are jewelry traders. Dubai Gold Souk entrance
The bride price in Thailand is paid at the engagement ceremony, and consists of three elements: cash, Thai (96.5 percent pure) gold, and the more recent Western tradition of a diamond ring. The most commonly stated rationale for the bride price in Thailand is that it allows the groom to demonstrate that he has enough financial resources to ...
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While there is a picture of a sparkling diamond ring on the square, the only effect is that whoever lands on this square must pay $75.00 to the bank. In the 1961 film Breakfast at Tiffany's , the salesman at Tiffany's tells Holly Golightly and Paul that the "federal tax" referring to the 10 percent luxury tax then in effect was not required on ...
When designing a diamond cut, two primary factors are considered. Foremost is the refractive index (RI) of a diamond, which, at 2.417 (as measured by sodium light, 589.3 nm), is fairly high compared with that of most other gems. Diamond's RI is responsible for its brilliance—the amount of incident light reflected