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Baileys was introduced in 1974 as the first Irish cream on the market. The name is that of a restaurant owned by John Chesterman, who granted W&A Gilbey permission to use it. The fictional R.A. Bailey signature was inspired by The Bailey's Hotel in London, [8] [9] though the registered trademark omits the apostrophe.
It was reformed with new partners as Bailey & Co. in 1841, and on March 1, 1878, again re-established as Bailey Banks & Biddle. [ 1 ] [ 2 ] [ 3 ] From about 1852–1862, the company made its own silver; they were principally supplied by Taylor and Lawrie before 1852, and from about 1862–1870, by George B. Sharp . [ 4 ]
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[1] [2] The company is well known for its retail catalogs, which are sent to millions of customers in the United States. [3] While most business is done through mail-order, phone, or online, Blair also maintains retail stores in Warren and Grove City, Pennsylvania, [3] where it is based. [4] Blair employs around 1200 associates. [5]
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In 2007, the company divested its Bailey Banks & Biddle brand to Finlay Enterprises. [10] In February 2014, Signet Jewelers agreed to buy Zale Corporation, with Zale shareholders receiving US$21 a share in cash in US$1.3 billion deal. [11] The merger created a $6.2 billion firm. [11]
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