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Dilly Dilly" is a phrase popularized in late 2017 by a television marketing campaign in North America by the Wieden+Kennedy advertising agency for Anheuser-Busch Inbev's Bud Light beer. [ 1 ] [ 2 ] The campaign was launched in August 2017 with the ad entitled "Banquet" and set in medieval times.
In August 2017, Hoogenakker played the Bud Light King in "Banquet", a medieval-themed beer commercial wherein his lines introduced the popular catchphrase, "Dilly Dilly". He said that he auditioned for the commercial role via video teleconference. The campaign was very popular and resulted in multiple commercials and appearances during Super ...
Other beers marketed under the Busch brand name are Busch Light, a 4.1% light lager introduced in 1989, Busch Ice, a 5.9% ice beer introduced in 1995, [67] and Busch NA, a non-alcoholic brew. Ingredients are a mix of American-grown and imported hops and a combination of malt and corn. [ 68 ]
"The Bud Light story is really astonishing," Tim Calkins said. What started out as a Bud Light beer plug with transgender influencer Dylan Mulvaney back in April has become a tsunami of backlash ...
Bud Light’s Super Bowl commercials this year aren’t going to say much about the Bud Light that people know so well. After four decades of making people laugh with sudsy ads about antics ...
The new Bud Light commercial, introduced online Wednesday, features pudgy, naked male flesh. It is the latest in down-market brewing's glorious history of using nudity to sell beer. Only instead ...
Real Men of Genius is a series of advertisements, primarily 60-second American radio spots, for Bud Light beer. The campaign was originally conceived by copywriter Bob Winter and art director Mark Gross – and co-created with copywriter Bill Cimino – at DDB Chicago.
The musician destroyed cases of Bud Light to protest its partnership with trans influencer Dylan Mulvaney. However, the beer is still available at his Nashville bar. Kid Rock’s Bud Light Boycott ...