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Ideal, via the Betsy Wetsy doll, was also one of the first doll manufacturers to produce an African American version of a popular doll. [32] In 2003, the Toy Industry Association named Betsy Wetsy to its Century of Toys List, a compilation commemorating the 100 most memorable and most creative toys of the 20th century.
The doll was a realistic Black doll, breaking the mammy doll stereotype. [3] Beatrice Wright Brewington, an African American entrepreneur, founded B. Wright's Toy Company, Inc. and mass-produced Black dolls with ethnically-correct features. [4] Also an educator, Wright began instructing girls in the art of making dolls in 1955. [5]
The price at the time for an Ella Smith doll ranged from $1.15 to $12.15 depending on size, clothing and hair. A tenth of her dolls were painted black to resemble African American girls. She was likely the first manufacturer to market dolls based on people of African descent in the Southern United States.
The Philadelphia Doll Show is the main event of the Philadelphia Doll Museum, used to bring doll collectors, in particular black doll collectors, together with doll makers in order to create a market and place value on black dolls. [6] The Museum offers lectures on the history of black dolls, and the black doll as a teaching tool. It also ...
Boyd's business interests extended beyond the Publishing Board. The National Baptist Church Supply Company, which he established in 1902, sold a diverse range of supplies for churches, including pews, fans, pulpits, and pipe organs. [2] [6] [7] Another of his business activities was design and sale of African-American dolls.
Long before the Shani line debuted in stores, Mattel had already been making African American fashion dolls for 24 years, with their first black doll being the Colored Francie doll from 1967, and then Barbie's friends Christie and Julia (the latter being based on the hit TV series of the same name), released in 1968 and 1969 respectively. They ...