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This guide is designed to describe all major aspects of SEO, from finding the terms and phrases that can generate qualified traffic to your website, to making your site friendly to search engines, to building links and marketing the unique value of your site.
This is the complete guide to SEO for beginners. We’ve made it easy to understand the SEO basics. And start building a strategy that boosts your website traffic.
SEO—short for search engine optimization—is about helping search engines understand your content, and helping users find your site and make a decision about whether they should visit your...
This beginner’s guide, consisting of seven chapters, has everything you need to understand the basics of SEO and start ranking higher. You’ll also find links to useful resources from our SEO Blog and YouTube channel throughout, so you can forge your own path to SEO mastery.
Search engine optimization is a digital marketing strategy that uses non-paid tactics to improve your website’s visibility on search engines like Google, Bing, and Yahoo. By improving your search engine rankings, you can drive more traffic to your website, which can lead to more sales and revenue.
1. Gather Your SEO Data. To do SEO you really only need 3 things to get started: a website, your brain, and data. Hopefully, you already have the first two, so let's make sure you have the right data. Data is everywhere in SEO, from visitor analytics to keyword research, and especially link building.
If you want people to find your website through Google, you need to know the basics of SEO. These are simpler than you might think. Keep reading to learn what SEO is, how to set things up for success, and how to get indexed.
Search engine optimization (SEO) is a set of practices designed to improve the appearance and positioning of web pages in organic search results. Learn more about Google SEO and how to earn high-quality traffic to your website.
SEO is the practice of optimizing websites to make them reach a high position in Google’s – or another search engine’s – search results. At Yoast, we believe that holistic SEO is the best way to rank your pages because you focus on optimizing every aspect of your site.
This SEO guide for beginners is meant to provide high-level SEO basics for SEO newbies. The goal of SEO is to increase your search visibility, which in turn will increase your site traffic. Google (and other search engines) ranks sites based on a combination of two broad categories: relevance and authority.