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Genesis Motor, LLC, commonly referred to as Genesis (Korean: 제네시스, romanized: Jenesiseu), is the luxury vehicle brand of the South Korean vehicle manufacturer Hyundai Motor Company. Initially envisioned along with plans for Hyundai's new luxury Genesis sedan in 2004, Genesis was announced as an independent brand on 4 November 2015.
Ted Mengiste, the executive director of sales operations at Genesis Motor America, called the 12,000-square-foot, $3.6 million dealership "a physical representation of the brand."
The RMR Genesis is a version of the Genesis Coupe 2.0T with an RMR turbo kit, HKS sequential transmission, K&W coil over suspension, silver and black body colour scheme, RMR wide body kit, functional hood scoop, carbon fiber wing, Enkei racing wheels with Bridgestone Potenza RE-01 tires, Brembo brake calipers, Sparco steering wheel and seats ...
Internally codenamed JX1, [5] the vehicle was leaked in 3D in October 2019 [6] and officially unveiled in January 2020 as the first SUV for the Genesis brand. [7] It is a collaborative effort between Genesis design teams in Korea, Europe, and the United States. [8]
Yonhap reports the Genesis costs "₩58.3 million (US$57,000) in Korea, whereas in the U.S. it sells for $32,000." This has led to dumping allegations [47] and a growing market in reimported Genesises by gray market dealers. Korean regulators are currently investigating whether Hyundai has abused its 75% domestic market share.
Southeast Toyota Distributors LLC, (SET) founded in 1968, is the top private distributor of Toyota vehicles in the world. [4] [5] [6] They are franchised by Toyota Motor Sales, USA to sell vehicles and parts to car dealerships in the five states of Alabama, Florida, Georgia, South Carolina and North Carolina. [7]