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  2. Pfizer Plans Direct-to-Consumer Lipitor Sales - AOL

    www.aol.com/news/2011-11-22-pfizer-plans-direct...

    Lately, almost every day we've heard of a new Pfizer (NYS: PFE) strategy for hanging on to Lipitor sales after the drug faces generic competition. Discounts, co-pay cards, rebates, conversion to ...

  3. How to leverage cash prices and discount cards for ...

    www.aol.com/leverage-cash-prices-discount-cards...

    Explore multiple discount card options: Numerous websites and organizations offer free prescription discount cards. Try using several different cards to see which one provides the best price for ...

  4. Co-pay card - Wikipedia

    en.wikipedia.org/wiki/Co-pay_card

    An example: A brand offers a co-pay card giving patients the opportunity to save up to $20 off each prescription fill. A patient receives the co-pay card and visits their pharmacy. The patient provides his/her insurance card and co-pay card to the pharmacist. The pharmacist enters information into his/her pharmacy management system from both cards.

  5. Pfizer rolls out another cost-cutting program, sets $1.5 ...

    www.aol.com/news/pfizer-rolls-another-cost...

    Pfizer's shares were up 2.6% at $29.30 in afternoon trading. Pfizer made the disclosure on Wednesday in a filing with the Securities and Exchange Commission. Pfizer rolls out another cost-cutting ...

  6. Drug coupon - Wikipedia

    en.wikipedia.org/wiki/Drug_Coupon

    Drug coupon advocates argue that coupon programs enhance medication adherence by reducing or eliminating drug copays. [2] As of 2008, the U.S. Food and Drug Administration (FDA) was planning a study to see if coupons make patients overlook drug risks and side effects in their effort to save money. [2] All medicines come with a certain level of ...

  7. List of largest selling pharmaceutical products - Wikipedia

    en.wikipedia.org/wiki/List_of_largest_selling...

    Rank Brand Name(s) Generic Name Sales Q1 2014 Sales ($000) Change from Q4 2013 Company(ies) Disease/Medical Use First Approval Date Patent Expiration Date [6] [7]; 1: Abilify

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