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  2. Content creation - Wikipedia

    en.wikipedia.org/wiki/Content_creation

    Content creation or content creative is the act of producing and sharing information or media content for specific audiences, particularly in digital contexts. According to Dictionary.com, content refers to "something that is to be expressed through some medium, as speech, writing or any of various arts" [1] for self-expression, distribution, marketing and/or publication.

  3. How to Create a Content Marketing Plan for Your Business - AOL

    www.aol.com/create-content-marketing-plan...

    And if you want help coming up with ideas, content marketing is the answer. ... A content calendar helps you structure your content creation and promotion efforts and avoid drops in your output ...

  4. User-generated content - Wikipedia

    en.wikipedia.org/wiki/User-generated_content

    An example of user-generated content, a personalised sign and objects in the virtual world of Second Life. User-generated content (UGC), alternatively known as user-created content (UCC), emerged from the rise of intelligent web services which allow everyday users to create content, such as images, videos, audio, text, testimonials, and software (e.g. video game mods) and interact with other ...

  5. Content marketing - Wikipedia

    en.wikipedia.org/wiki/Content_marketing

    Content marketing is a form of marketing focused on creating, publishing, and distributing content for a targeted audience online. [1] It is often used in order to achieve the following business goals: attract attention and generate leads, expand their customer base, generate or increase online sales, increase brand awareness or credibility ...

  6. Transmedia storytelling - Wikipedia

    en.wikipedia.org/wiki/Transmedia_storytelling

    From a production standpoint, transmedia storytelling involves creating content [1] that engages an audience using various techniques to permeate their daily lives. [2] In order to achieve this engagement, a transmedia production will develop stories across multiple forms of media in order to deliver unique pieces of content in each channel.

  7. Social media - Wikipedia

    en.wikipedia.org/wiki/Social_media

    Social media are interactive technologies that facilitate the creation, sharing and aggregation of content (such as ideas, interests, and other forms of expression) amongst virtual communities and networks. [1] [2] Common features include: [2] Online platforms that enable users to create and share content and participate in social networking ...

  8. Creativity techniques - Wikipedia

    en.wikipedia.org/wiki/Creativity_techniques

    Creativity techniques are methods that encourage creative actions, whether in the arts or sciences. They focus on a variety of aspects of creativity, including techniques for idea generation and divergent thinking, methods of re-framing problems, changes in the affective environment and so on.

  9. Multimedia - Wikipedia

    en.wikipedia.org/wiki/Multimedia

    Another approach entails the creation of multimedia that can be displayed in a traditional fine arts arena, such as an art gallery. Video has become an intrinsic part of many concerts and theatrical productions in the modern era and has spawned content creation opportunities for many media professionals.