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[6] [7] The Taiwanese ODMs have since lost some market share to Chinese ODMs, but still manufactured 82.3% of the world's laptops in Q2 of 2019, according to IDC. [8] Major relationships include: [9] Foxconn sells to Asus, Dell, HP, and Apple; Pegatron (in 2010, Asus spun off Pegatron) sells to Asus, Apple, Dell, Acer, and Microsoft
ASUS Republic of Gamers logo An ASUS promotional model presenting ROG products. ASUS Republic of Gamers (ASUS ROG) is a brand used by ASUS since 2006, encompassing a range of computer hardware, personal computers, peripherals, and accessories. AMD graphics cards were marketed under the Arez brand due to the Nvidia's GeForce Partner Program. [56]
The Asus ROG Ally is a handheld gaming computer developed and manufactured by Asus as part of their Republic of Gamers (ROG) brand. Released on June 13, 2023, the device competes with Valve's Steam Deck. The ROG Ally runs the Windows 11 operating system and uses an AMD Zen 4 processor called the AMD Ryzen Z1 and Z1 Extreme.
Its GAMING series features laptops, desktops, motherboards, graphic cards, all-in-one PCs and gaming peripherals designed for gamers and power users. The company has been a sponsor for a number of eSports teams [ 20 ] and is also the host of the international gaming event MSI Masters Gaming Arena (formerly known as MSI Beat IT).
Around 2008, however, prices of laptops decreased substantially due to low-cost netbooks, drawing an average US$689 at U.S. retail stores in August 2008. Starting with the 2010s, laptops have decreased substantially in price at the low end due to inexpensive and low power Arm processors, less demanding operating systems such as ChromeOS, and SoC's.
ASUS ZenUI is a front-end touch interface developed by Asus with partners, featuring a full touch user interface. ZenUI also comes with Asus-made apps preloaded like ZenLink (PC Link, Share Link, Party Link & Remote Link). The ZenUI made its debut in the Asus ZenFone series, Asus Memo Pad 7 (ME176C) and Asus