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Promotional merchandise are products branded with a logo or slogan and distributed at little or no cost to promote a brand, corporate identity, or event.Such products, which are often informally called promo products, swag [1] (), or freebies (count nouns), are used in marketing and sales.
Founded in 1934 by Gerry Ettinger, the eponymous company is still 100% family-owned and run. [1] The company designs and is an artisanal manufacturer of small luxury leather goods, cases and bags, which are sold on their website and distributed internationally, especially in Japan. [2] [3] [4]
Harder's business with Hidesign soon outgrew its market stall setting and needed increased investment and infrastructure which was supplied by the handbag company Tula Group in 1991. With the backing of the Tula Group, Harder was able to continue with Hidesign and in 1997, with a new working partner, develop a new women's accessories brand, Radley.
Tom Ford SA (stylized as TOM FORD) is an American luxury fashion house founded by namesake designer Tom Ford in 2005. Its product line features ready-to-wear and made-to-measure offerings, as well as footwear, accessories, handbags, cosmetics and fragrances. [3] The company was owned by Tom Ford until 2023 when he completed its sale.
The company sold a variety of products, including greeting cards, stationery, gift wrap, specialty gifts, jewelry, customized invitations, and other paper products. [5] [6] [7] It was one of the largest greeting card retailers in the United States. [8] [9] The Papyrus products rights are owned by American Greetings. [10]
Hallmark Cards, Inc. is a privately held, family-owned American company based in Kansas City, Missouri.Founded in 1910 by Joyce Hall, Hallmark is one of the oldest and largest manufacturers of greeting cards in the United States. [3]