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Paul Iams, an animal nutritionist who graduated from the Ohio State University in 1937, founded the Iams Company in 1946 in a small feed mill near Dayton, Ohio. [5] In 1950, he developed the world's first animal-based protein dry dog food and called it Iams 999. [1] [6] In 1969, Paul Iams wanted to differentiate the new formula from other Iams ...
To raise awareness of Iams' product, Mathile spent weekends at dog shows, handing out samples that his children helped him package in their basement. In 1975, after shortages of ingredients almost drove the company under, Mathile purchased a 50%-ownership interest in the company from founder and owner Paul Iams for $100,000. [ 7 ]
In 1950, he opened his first manufacturing plant in Dayton, Ohio with five employees. He named his first dog food, "Iams 999" to imply that it was nearly perfect. In 1982, Iams sold the business to Clay Mathile, who had joined Iams in 1970 and was Paul's business partner and friend. In 1999, the Mathiles sold The Iams Company to Procter and Gamble.
Dog kibble. Most commercially produced dog food is made with animal feed grade ingredients and comes dry in bags (also known in the US as kibble) or wet in cans. Dry food contains 6–10% moisture by volume, as compared to 60–90% in canned food. Semi-moist products typically run 25–35%.
Spratt's was the world's first large-scale manufacturer of dog biscuits. The company successfully promoted their array of products for dogs and other domestic animals through the astute use of snob appeal. The company was the first to erect a billboard in London.
This page was last edited on 20 January 2024, at 11:20 (UTC).; Text is available under the Creative Commons Attribution-ShareAlike 4.0 License; additional terms may apply.
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