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Although, initially, a paper document that can be folded into a template, pamphlet, or leaflet, a brochure can also be a set of related unfolded papers put into a pocket folder or packet or can be in digital format. A brochure is a corporate marketing instrument to promote a product or service.
In addition to his paintings, he illustrated travel brochures, provided drawings to newspapers, created advertisements (mostly for wine and tobacco) and produced designs for the local Notgeld during the period of hyperinflation. In his last years, as his health declined, he devoted himself mostly to interior design; notably the Town Hall in ...
In marketing and sales, marketing collateral is a collection of media used to support the sales of a product or service.Historically, the term "collateral" specifically referred to brochures or sell sheets developed as sales support tools.
In the United States, owners and marketers of attractions advertise tourist attractions on billboards along the sides of highways and roadways, especially in remote areas. Tourist attractions often distribute free promotional brochures to be displayed in rest areas, information centers, fast food restaurants, and motel rooms or lobbies.
A guide book or travel guide is "a book of information about a place designed for the use of visitors or tourists". [1] It will usually include information about sights, accommodation, restaurants, transportation, and activities.
The word pamphlet for a small work (opuscule) issued by itself without covers came into Middle English c. 1387 as pamphilet or panflet, generalized from a twelfth-century amatory comic poem with a satiric flavor, Pamphilus, seu de Amore ('Pamphilus: or, Concerning Love'), written in Latin.