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Balance Bar, sometimes styled as balance bar, is the brand name of a nutritional energy bar based on the 40-30-30 dietary principle, that is, a diet containing 40% carbohydrate, 30% protein and 30% dietary fat. The 40-30-30 nutritional philosophy was popularized by Dr. Barry Sears, a biochemist, and later expounded in his Zone diet books.
ZonePerfect was a manufacturer of health food products located in Columbus, Ohio.They were known for their nutrition bars and shakes, created to comply with the Zone diet. [citation needed] The brand was a part of the Ross Productions Division of Abbott Laboratories, and was commonly available in grocery stores in the United States.
Quest Nutrition is an American food company that specializes in protein bars, protein shakes, protein powder, and various other high-protein foods. It was founded by Tom Bilyeu, Mike Osborn, and Ron Penna in 2010. In 2019, it was acquired by The Simply Good Foods Company, the parent company of Atkins Nutritionals.
Shake options range from 200-250 calories each, with 24 grams of protein or more. The menu also offers teas, smoothies, energy drinks, acai bowls, protein oatmeal and snacks.
This was the first "energy bar" for use during competition by endurance athletes, such as ultramarathoners and cyclists. [2] They eventually acquired a headquarters building in downtown Berkeley. [citation needed] The company eventually reached $150 million in sales before being purchased by Nestlé in 2000 for $375 million. [2]
Joy Bauer shares protein-packed, energizing nut-based snack recipes like peanut butter granola bars, oatmeal cookie walnut butter and coconut roasted cashews.