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Bencic has used the Yonex EZONE 100 racquet throughout her professional career. In July 2022, Bencic became a brand ambassador and honorary Chief Inspiration Officer for the Swiss digital private bank, Alpian.
Yonex advertising banners at the 2013 badminton French Open. Finding a growing market, the Yonex Corporation (a wholly owned subsidiary) was established in Torrance, California, US in July 1983. In 1992 Yonex introduced the widebody badminton racket, the "Isometric 500", a racquet that was much less "tear drop"-shaped than previous ones.
At the beginning of the 2012 season, Zheng switched her racquet to the new Yonex EZONE Xi 98 model. She began the season by winning the Auckland Open, her first WTA singles title since 2006. The unseeded Zheng defeated Ayumi Morita in the first round before upsetting eighth seed Monica Niculescu in the second, 6–0, 6–2.
From April 2009 to December 2012, if you bought shares in companies when Samuel W. Bodman joined the board, and sold them when he left, you would have a 10.7 percent return on your investment, compared to a 63.3 percent return from the S&P 500.
From April 2009 to December 2012, if you bought shares in companies when Michael E. O’Neill joined the board, and sold them when he left, you would have a 22.1 percent return on your investment, compared to a 67.8 percent return from the S&P 500.
Ivanovic then started endorsing Yonex's EZONE line beginning with the EZONE 100. She then switched to the Yonex EZONE XI 98 in 2012, then played with the Yonex EZONE AI 98 in 2014, and finished her career with the Yonex EZONE DR 98. [82] In 2008, Ivanovic signed an endorsement deal with Rolex. [83]