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2. Sustainability brand - Wikipedia

   en.wikipedia.org/wiki/Sustainability_brand

   Sustainability branding is the process of creating and maintaining an identity of a specific product, service, or business that reflects special added value in terms of environmental and social benefits. [1] A brand is only perceived as being sustainable if it can credibly convey sustainability benefits which are noticeable by and relevant to ...

3. Societal marketing - Wikipedia

   en.wikipedia.org/wiki/Societal_marketing

   A clear example that differentiates societal from social marketing is a marketing campaign on non-smoking. A smoking cessation advertisement is an example of social marketing, but if the marketing strategies and techniques used in that campaign focus on increasing the well-being of society, that same campaign can be an example of societal ...

4. Socially responsible marketing - Wikipedia

   en.wikipedia.org/wiki/Socially_responsible_marketing

   The idea of socially responsible marketing is sometimes viewed as an extension of the concept of Corporate Social Responsibility (CSR). CSR is promoted as a business model to help companies self-regulate, recognizing that their activities impact an assortment of stakeholders, including the general public. [ 2 ]

5. Socially responsible business - Wikipedia

   en.wikipedia.org/wiki/Socially_Responsible_Business

   A socially responsible business (SRB) is a generally for-profit venture that seeks to leverage business for a more just and sustainable world.The objective of the SRBs involves more than just maximizing profits for the shareholders; it is also about creating positive changes and making valuable contributions to the stakeholders such as the local community, customers, and staff. [1]

6. Ethical consumerism - Wikipedia

   en.wikipedia.org/wiki/Ethical_consumerism

   This trend has led to the growth of companies that prioritize corporate social responsibility and ethical practices in their operations to reinforce customer loyalty. [38] However, some companies have taken note of this shift towards conscientious consumerism and started deceptive marketing to convey a false impression that their product is ...

7. This might be the funniest real estate listing we've ever read

   www.aol.com/news/2016-05-20-this-might-be-the...

   We've seen eloquently written real estate listings for luxurious and quirky homes—long, drawn out adjectives and picture-perfect descriptions aplenty. But we've never read anything quite like ...

8. Corporate social responsibility - Wikipedia

   en.wikipedia.org/.../Corporate_social_responsibility

   Corporate social responsibility (CSR) or corporate social impact is a form of international private business self-regulation [1] which aims to contribute to societal goals of a philanthropic, activist, or charitable nature by engaging in, with, or supporting professional service volunteering through pro bono programs, community development ...

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