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2. Loyalty marketing - Wikipedia

   en.wikipedia.org/wiki/Loyalty_marketing

   Loyalty marketing is a marketing strategy in which a company focuses on growing and retaining existing customers through incentives. Branding, product marketing, and loyalty marketing all form part of the customer proposition – the subjective assessment by the customer of whether to purchase a brand or not based on the integrated combination of the value they receive from each of these ...

3. Loyalty program - Wikipedia

   en.wikipedia.org/wiki/Loyalty_program

   A loyalty program typically involves the operator of a particular program setting up an account for a customer of a business associated with the scheme, and then issue to the customer a loyalty card (variously called rewards card, points card, advantage card, club card, or some other name) which may be a plastic or paper card, visually similar to a credit card, that identifies the cardholder ...

4. Perka - Wikipedia

   en.wikipedia.org/wiki/Perka

   Perka. Clover Rewards (formerly Perka) is a digital loyalty marketing platform that was launched in April 2011. An alternative to traditional paper and plastic card -based incentive programs, Clover Rewards provides interactive loyalty marketing solutions [buzzword] for businesses. The technology that Clover Rewards is built upon works on ...

5. Loyalty business model - Wikipedia

   en.wikipedia.org/wiki/Loyalty_business_model

   The loyalty business model is a business model used in strategic management in which a company's resources are employed so as to increase the loyalty of customers and other stakeholders in the expectation that corporate objectives will be met or surpassed. A typical example of this type of model is where quality of product or service leads to ...

6. Lightspeed Commerce - Wikipedia

   en.wikipedia.org/wiki/Lightspeed_Commerce

   Lightspeed POS, Inc. Lightspeed unveiled Retail Success Index Tool in October. Later that year, the company announced Lightspeed Loyalty, a platform for customer engagement. The technology was a result of the company's acquisition of Toronto-based ReUp, a digital platform that allows business owners to build a branded loyalty program. [24] [25 ...

7. Flok (company) - Wikipedia

   en.wikipedia.org/wiki/Flok_(company)

   Flok (formerly Loyalblocks) [2] was an American tech startup based in New York City that provides marketing services such as chatbots / AI, [3] customer loyalty programs, mobile apps and CRM services to local businesses. [4][5][6][7] In January 2017, the company was acquired by Wix.com. [8][9] Around March 2017, Flok ceased regular communication.