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The 2004 My Little Pony Collectors' Convention reportedly had only one man among the attendees. When updating the toy line, Hasbro reassured collectors that it will produce My Little Pony editions for collectors. [24]: 2:3–4 Over 4,000 My Little Pony objects are on display until 2025 in Croydon, London in the Come As You Really Are exhibition.
The first incarnation of My Little Pony toyline by American toy company Hasbro began in 1982 as a successor of My Pretty Pony toys. It went on to expand into a media franchise , beginning with the airing of a 22-minute syndicated animated television special in 1984 in the United States.
Sales of My Little Pony toys were three times as large in 2013 than in 2003, and have helped Hasbro to promote other lines of toys aimed at girls. [49] Hasbro stated that merchandising tied to Friendship Is Magic lead to franchise sales over $650 million in 2014, and others have considered the show's popularity to make 2015 the "year of the ...
Hillary DePiano (2005) The My Little Pony Collector's Inventory: A Complete Checklist of All US Ponies, Playsets and Accessories from 1981 to 1992. Priced Nostalgia Press. ISBN 1-4116-2165-4; Summer Hayes (2009) The My Little Pony 2007–2008 Collector's Inventory. Priced Nostalgia Press. ISBN 978-0-9786063-6-7
My Little Pony: Friendship Is Magic is an animated children's television series produced by Hasbro that ran from 2010 to 2019 as part of the My Little Pony toy franchise. The series tied in with the 2010 relaunch of dolls, play sets and original programming for the American children's cable channel The Hub (later rebranded as Hub Network, and later, Discovery Family).
Hillary DePiano (2005) The My Little Pony Collector's Inventory: A Complete Checklist of All US Ponies, Playsets and Accessories from 1981 to 1992. Priced Nostalgia Press. ISBN 1-4116-2165-4; Summer Hayes (2009) The My Little Pony 2007-2008 Collector's Inventory. Priced Nostalgia Press ISBN 978-0-9786063-6-7