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Additionally, Henry Ford II felt that Gregorie’s planned 1949 Ford, which shared the same character lines as the Light Ford, was too large for its market, as was Gregorie’s proposed 1949 Mercury. To that end, the planned Ford and Mercury lines were pushed to Mercury and Lincoln, and a contest held to design a Ford that would be at once ...
The Hirohata Merc, one of the most famous cars in the lead sled style. A lead sled is a standard production automobile with a body heavily modified in particular ways [citation needed] [dubious – discuss] (see below); especially, though not exclusively, a 1949, 1950, or 1951 model year Ford 'Shoebox' or Mercury Eight car.
The Mercury Eight is an automobile that was produced by the American manufacturer Ford Motor Company under their now defunct division Mercury between 1939 and 1951. The debut model line of the Mercury division, Ford positioned the full-size Mercury Eight between the Ford Deluxe (later Custom) model lines and the Lincoln.
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1949 Mercury M series 1966 Mercury M-100. From 1948 to 1968, the Mercury M-series followed the development of its Ford F-series counterparts, differing largely in exterior trim. For 1961 to 1966, Mercury trucks had a gear/lightning bolt symbol on their horn button and no other interior Mercury nameplates.
For 1939, the Mercury was launched at a starting price of US$916 ($20,064 in 2023 dollars [10]); over 65,800 vehicles were sold in the inaugural model year. [11] In response to the popularity of the model line, Ford revised its branding structure after 1940; De Luxe Ford was discontinued as a sub-marque (returning to its previous use as a Ford trim line), and all Lincolns became derived from ...
The 1949 Mercury took sales from 47,142 Mercury cars in 1948 to 301,319 for 1949, a nine-fold improvement. The 1949–1951 Mercury with 110 HP was a favorite with young car enthusiasts. The large side panels were also perfect for after-market customization and the engine was easily modified to improve performance.
Released in June 1948, the 1949 Ford was the first major "postwar" American car line, beating Chevrolet to market by six months and Plymouth by nine. [4] In response to its design, the model line would be called the "Shoebox Ford", denoting its slab-sided "ponton" design. While the design theme had been in use since the late 1920s to streamline ...