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  2. Marketing research - Wikipedia

    en.wikipedia.org/wiki/Marketing_research

    In the marketing research industry, however, there is a growing preference for people with master's degrees. Those with MBA or equivalent degrees are likely to be employed as project managers. [44] A small number of business schools also offer a more specialized Master of Marketing Research (MMR) degree. An MMR typically prepares students for a ...

  3. Master of Marketing Research - Wikipedia

    en.wikipedia.org/wiki/Master_of_Marketing_Research

    The Master of Marketing Research (MMR) is a graduate degree program that may be from one to three years in length. Students pursuing this degree study the aspects of research in the field of marketing. Unlike an M.B.A., which is a general business degree, the Master of Marketing Research focuses solely on the aspects of marketing research.

  4. The top 10 MBA concentrations and how to choose one - AOL

    www.aol.com/finance/top-10-mba-concentrations...

    Choosing the right degree program can help lead you to career success. Research business schools. While many colleges offer MBA programs, the strength of specialized programs will differ. Always ...

  5. Market research - Wikipedia

    en.wikipedia.org/wiki/Market_research

    Market research is an organized effort to gather information about target markets and customers. It involves understanding who they are and what they need. [1] It is an important component of business strategy [2] and a major factor in maintaining competitiveness.

  6. Business analytics - Wikipedia

    en.wikipedia.org/wiki/Business_analytics

    Business analytics (BA) refers to the skills, technologies, and practices for iterative exploration and investigation of past business performance to gain insight and drive business planning.

  7. Master of Science in Marketing - Wikipedia

    en.wikipedia.org/wiki/Master_of_Science_in_Marketing

    Fields may include brand management, [1] digital marketing, [2] integrated marketing communication, [3] marketing analytics and research, marketing strategy, pricing strategy and many others. The key difference between the MS Marketing degree and the Master of Business Administration (MBA) degree is the required number of marketing courses in ...

  8. Here are the 5 top-paying jobs in America with the lowest ...

    www.aol.com/finance/5-top-paying-jobs-america...

    The role usually requires a master's degree. With only 17,500 economists employed nationwide in 2023, according to the BLS , positions in this field may be competitive — especially since job ...

  9. Market analysis - Wikipedia

    en.wikipedia.org/wiki/Market_analysis

    These include: sales forecasting, market research, and marketing strategy. Not all managers will need to conduct a market analysis. Nevertheless, it would be important for managers that use market analysis data to know how analysts derive their conclusions and what techniques they use to do so. [citation needed]