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Anne Hathaway is a longtime fan of the brand. "I worked with a makeup artist who used Shiseido products on me, so I've always known their quality," she told People. (Photo: Getty/Nordstrom)
Shiseido partnered with stores to form the Shiseido Cosmetics Chain Store System. Therefore, consumers could rest assured that they could purchase Shiseido products at the same price at any store. In 1932, the representative Shiseido brand of top class cosmetic products of the time, De Luxe, was born.
NARS Cosmetics is a French cosmetics and skin care company founded by make-up artist and photographer François Nars in 1994. The cosmetics line began with twelve lipsticks sold at Barneys New York. Since then, NARS has created various multi-use beauty products and is now a subsidiary of Shiseido.
Some of Shiseido’s makeup brands have struggled, especially Bare Minerals, which Shiseido took private in 2010 for $1.7 billion. Shiseido sales dipped globally due to the COVID-19 pandemic, the ...
Drunk Elephant is a Houston-based skincare brand that was acquired by Shiseido in 2019 for $845 million. [1] [2] [3] The brand was originally founded in 2012 by "stay-at-home mom" Tiffany Masterson [4] as part of the clean beauty movement and had its public launch in August 2013.
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related to: shiseido usa makeup reviews