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  2. List of social platforms with at least 100 million active users

    en.wikipedia.org/wiki/List_of_social_platforms...

    Meta Platforms United States: 2004 3.070 billion [1] [2] 2.11 billion daily active users [1] 2 YouTube: Alphabet Inc. United States: 2005 2.504 billion [3] 3 WhatsApp: Meta Platforms United States: 2009 2 billion [3] Had 1 billion daily active users when it had 1.3 billion monthly active users [citation needed] Instagram: Meta Platforms United ...

  3. List of social networking services - Wikipedia

    en.wikipedia.org/wiki/List_of_social_networking...

    A social networking service is an online platform that people use to build social networks or social relationships with other people who share similar personal or career interests, activities, backgrounds or real-life connections. This is a list of notable active social network services, excluding online dating services, that have Wikipedia ...

  4. HubSpot - Wikipedia

    en.wikipedia.org/wiki/HubSpot

    HubSpot was founded by Brian Halligan and Dharmesh Shah in 2006. Its products and services aim to provide tools for customer relationship management, social media marketing, content management, lead generation, web analytics, search engine optimization, live chat, Sales Enablement, PPC Management and customer support.

  5. List of content platforms by monthly active users - Wikipedia

    en.wikipedia.org/wiki/List_of_content_platforms...

    Name Type MAU Year Ref YouTube: video 2,680,000,000 2023 [1]Tencent Video: video 597,000,000 2023 [2]TikTok: video 1,060,000,000 2023 [3]Tencent Music: music

  6. Social network advertising - Wikipedia

    en.wikipedia.org/wiki/Social_network_advertising

    Social network advertising, also known as social media targeting, is a group of terms used to describe forms of online advertising and digital marketing that focus on social networking services. A significant aspect of this type of advertising is that advertisers can take advantage of users' demographic information , psychographics , and other ...

  7. Demographic profile - Wikipedia

    en.wikipedia.org/wiki/Demographic_profile

    A demographic profile is a form of demographic analysis in which information is gathered about a group to better understand the group's composition or behaviors for the purpose of providing more relevant services. In business, a demographic profile is usually used to increase marketing efficiency.

  8. Social media reach - Wikipedia

    en.wikipedia.org/wiki/Social_media_reach

    Social media reach is a media analytics metric that refers to the number of users who have come across a particular content on a particular social media platform. [1] Social media platforms have their own individual ways of tracking, analyzing and reporting the traffic on each of the individual platforms. As these platforms are a main source of ...

  9. Digital marketing - Wikipedia

    en.wikipedia.org/wiki/Digital_marketing

    Advertising revenue as a percent of US GDP shows a rise in digital advertising since 1995 at the expense of print media. [1]Digital marketing is the component of marketing that uses the Internet and online-based digital technologies such as desktop computers, mobile phones, and other digital media and platforms to promote products and services.