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  2. Advertising and marketing controversies in the Philippines

    en.wikipedia.org/wiki/Advertising_and_marketing...

    The new campaign was launched in June 27, 2023 and was accompanied by a launch video which was supposed to showcase various tourist destinations in the Philippines. The launch video for the campaign sparked outrage from the Internet when it was discovered to include stock footage of foreign tourist destinations of Brazil, Indonesia, Switzerland ...

  3. Negative campaigning - Wikipedia

    en.wikipedia.org/wiki/Negative_campaigning

    Negative campaigning is the process of deliberately spreading negative information about someone or something to worsen the public image of the described. A colloquial, and somewhat more derogatory, term for the practice is mudslinging .

  4. Research strategies of election campaign communication ...

    en.wikipedia.org/wiki/Research_strategies_of...

    Election campaign communication can be examined using one single research method or a multitude of methods. A "multimethod study on the role of television during the European election campaign" in 1979 has been conducted by Jay Blumler, combining survey research of party-representatives and voters with a "content analysis of campaign reporting ...

  5. Attack ad - Wikipedia

    en.wikipedia.org/wiki/Attack_ad

    Attack ads often form part of negative campaigning or smear campaigns, and in large or well-financed campaigns, may be disseminated via mass media. An attack ad will generally unfairly criticize an opponent's political platform , usually by pointing out its faults.

  6. Comparative election campaign communication research

    en.wikipedia.org/wiki/Comparative_Election...

    Examples of post-modern campaign practices are increasing negativity of campaigns, virtual campaigning via online media or television debates of single party leaders. [18] When, e.g., negativity in campaigning is observable but limited by national law, this can be an indication for hybridization.

  7. Push poll - Wikipedia

    en.wikipedia.org/wiki/Push_poll

    Legislation in Australia's Northern Territory defined push-polling as any activity conducted as part of a telephone call made, or a meeting held, during the election period for an election, that: (a) is, or appears to be, a survey (for example, a telephone opinion call or telemarketing call); and (b) is intended to influence an elector in ...

  8. List of political slogans - Wikipedia

    en.wikipedia.org/wiki/List_of_political_slogans

    Better dead than Red – anti-Communist slogan; Black is beautiful – political slogan of a cultural movement that began in the 1960s by African Americans; Black Lives Matter – decentralized social movement that began in 2013 following the acquittal of George Zimmerman in the shooting death of African American teen Trayvon Martin; popularized in the United States following 2014 protests in ...

  9. List of Philippine presidential campaign slogans - Wikipedia

    en.wikipedia.org/wiki/List_of_Philippine...

    Villar's campaign highlighted his roots in an effort to relate to the masses. A billionaire, Villar emphasized on his campaign that he grew up poor, as exemplified in his campaign jingle "Naging Mahirap", and that the diligence and perseverance led him to his current standing and that he is willing to use the same traits to address the issue of poverty.