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Grupo Modelo is a large brewery in Mexico that exports beer to most countries of the world. Its export brands include Corona, Modelo, and Pacífico. [1] Grupo Modelo also brews brands that are intended solely for the domestic Mexican market and has exclusive rights in Mexico for the import and distribution of beer produced by Anheuser-Busch. [1]
Modelo Especial is Grupo Modelo's second brand after Corona, and was first brewed in 1925. It is a pilsner-style beer that is available in both bottle and cans since 1966. It is second in popularity in Mexico and the company's third best seller in the USA. [14] [27] A light version, called Modelo Light, has been available since 1994. [28]
Corona is a Mexican brand of beer produced by Grupo Modelo in Mexico and exported to markets around the world. Constellation Brands is the exclusive licensee and sole importer of Corona in the fifty states of the United States, Washington, D.C., and Guam.
This transaction was valued at US$20.1 billion. To satisfy US anti-trust demands, on 7 June 2013 AB InBev sold its Grupo Modelo’s US business, including Grupo Modelo’s brand naming rights and one of the breweries in Piedras Negras in Mexico, for approx. US$4.75 billion to Constellation Brands, a competitor of AB Inbev in some beverage sectors.
"Our beer business is doing extraordinarily well,” Constellation Brands CEO Bill Newlands told Yahoo Finance Live. Modelo is 'about to become America’s favorite beer,' Constellation Brands CEO ...
It was acquired by Grupo Modelo in 2015 1. The product they brew is Cucapá Beer. This name comes from the Cocopah (Cucapá in Spanish), one of the five indigenous tribes that live in the Mexicali Valley. The Cucapá tribe was the first settlers of the region and their love for water and nature took them to live in the Colorado River delta.
Schuhmacher said that while Modelo's taste may resemble that of other premium beers, including Bud Light, its image is fresher and less associated with previous generations of beer drinkers.
Constellation's beer sales — driven by Corona, Modelo, and Pacifico — rose 14% in the most recent quarter. That marked a quicker pace than the 11% gain for the full fiscal year.