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The implicit-association test (IAT) is an assessment intended to detect subconscious associations between mental representations of objects in memory. [1] Its best-known application is the assessment of implicit stereotypes held by test subjects, such as associations between particular racial categories and stereotypes about those groups. [2]
In psychology and cognitive science, a memory bias is a cognitive bias that either enhances or impairs the recall of a memory (either the chances that the memory will be recalled at all, or the amount of time it takes for it to be recalled, or both), or that alters the content of a reported memory. There are many types of memory bias, including:
A particular form of unconscious bias Gladwell discusses is psychological priming. He also discusses the implicit-association test, [1] designed to measure the strength of a person's subconscious associations/bias. Gladwell also mentions that sometimes having too much information can interfere with the accuracy of a judgment, or a doctor's ...
Our implicit bias can be measured by the Implicit Association Test (IAT), which was created in 1998 by psychologist Anthony Greenwald, PhD. Greenwald says he stumbled on the idea while testing his ...
According to a meta-analysis of 17 implicit bias interventions, counterstereotype training is the most effective way to reduce implicit bias. [14] In the area of gender bias, techniques such as imagining powerful women, hearing their stories, and writing essays about them have been shown to reduce levels of implicit gender bias on the IAT. [15]
In the answers, the respondent "projects" their unconscious attitudes and motivations into the picture, which is why these are referred to as "projective tests." Although the TAT is a commonly used psychological assessment instrument, its validity as a personality assessment test has been questioned.
Due to the test's earlier popularity within psychology, the TAT has appeared in a wide variety of media. For example, the Thomas Harris novel Red Dragon (1981) includes a scene where the imprisoned psychiatrist and serial killer Dr. Hannibal Lecter mocks a previous attempt to administer the test to him.
The Cognitive Bias Codex. A cognitive bias is a systematic pattern of deviation from norm or rationality in judgment. [1] Individuals create their own "subjective reality" from their perception of the input. An individual's construction of reality, not the objective input, may dictate their behavior in the world.