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  2. Intent marketing - Wikipedia

    en.wikipedia.org/wiki/Intent_marketing

    In essence, intent data is the digital footprints left behind when a user uses a particular keyword on a search engine, visit a website, downloads a whitepaper, engages with your website, interacts on social platforms and so on. Each of these interactions gives us an individual's current and future intention, giving us a better picture of the ...

  3. Letter of intent - Wikipedia

    en.wikipedia.org/wiki/Letter_of_intent

    A letter of intent (LOI or LoI, or Letter of Intent) is a document outlining the understanding between two or more parties which they intend to formalize in a legally binding agreement. The concept is similar to a heads of agreement , term sheet or memorandum of understanding .

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  5. Heads of terms - Wikipedia

    en.wikipedia.org/wiki/Heads_of_terms

    A set of heads of agreement, heads of terms, or letter of intent is a non-binding document outlining the main issues relevant to a tentative sale, partnership, or other agreement. [ 1 ] A heads of agreement document will only be enforceable when it is adopted into a parent contract and is subsequently agreed upon, unless otherwise stated.

  6. Order (business) - Wikipedia

    en.wikipedia.org/wiki/Order_(business)

    From a buyer's point of view it expresses the intention to buy and is called a purchase order. From a seller's point of view it expresses the intention to sell and is referred to as a sales order. When the purchase order of the buyer and the sales order of the seller agree, the orders become a contract between the buyer and seller.

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