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  2. Modes of persuasion - Wikipedia

    en.wikipedia.org/wiki/Modes_of_persuasion

    Pathos (plural: pathea) is an appeal to the audience's emotions. [6]: 42 The terms sympathy, pathetic, and empathy are derived from it. It can be in the form of metaphor, simile, a passionate delivery, or even a simple claim that a matter is unjust. Pathos can be particularly powerful if used well, but most speeches do not solely rely on pathos.

  3. Rhetoric (Aristotle) - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_(Aristotle)

    While Books I and II are more systematic and address ethos, logos, and pathos, Book III is often considered a conglomeration of Greek stylistic devices on rhetoric. However, Book III contains informative material on lexis (style) which refers to the "way of saying" [ 1 ] : III.1–12 and taxis , which refers to the arrangement of words. [ 1 ] :

  4. Logos - Wikipedia

    en.wikipedia.org/wiki/Logos

    Greek spelling of logos. Logos (UK: / ˈ l oʊ ɡ ɒ s, ˈ l ɒ ɡ ɒ s /, US: / ˈ l oʊ ɡ oʊ s /; Ancient Greek: λόγος, romanized: lógos, lit. 'word, discourse, or reason') is a term used in Western philosophy, psychology and rhetoric, as well as religion (notably Christianity); among its connotations is that of a rational form of discourse that relies on inductive and deductive ...

  5. Pathos - Wikipedia

    en.wikipedia.org/wiki/Pathos

    Pathos is a term most often used in rhetoric (in which it is considered one of the three modes of persuasion, alongside ethos and logos), as well as in literature, film and other narrative art. Methods

  6. Rhetorical stance - Wikipedia

    en.wikipedia.org/wiki/Rhetorical_stance

    The original version includes only three points: the writer/speaker (ethos), the audience (pathos), and the message itself (logos). All the points affect one another, so mastering each creates a persuasive rhetorical stance. [9] The rhetorical tetrahedron carries those three points along with context. Context can help explain the "why" and "how ...

  7. Aristotle - Wikipedia

    en.wikipedia.org/wiki/Aristotle

    Aristotle's Rhetoric proposes that a speaker can use three basic kinds of appeals to persuade his audience: ethos (an appeal to the speaker's character), pathos (an appeal to the audience's emotion), and logos (an appeal to logical reasoning). [148]

  8. Rhetoric - Wikipedia

    en.wikipedia.org/wiki/Rhetoric

    Aristotle also identified three persuasive audience appeals: logos, pathos, and ethos. The five canons of rhetoric , or phases of developing a persuasive speech, were first codified in classical Rome: invention , arrangement , style , memory , and delivery .

  9. Rhetoric to Alexander - Wikipedia

    en.wikipedia.org/wiki/Rhetoric_to_Alexander

    Greek text, edited by Immanuel Bekker, Oxford 1837; Greek text with Latin commentary edited by Leonhard von Spengel, Leipzig, 1847; English translations: Aristotle's Rhetoric to King Alexander (London, 1686); De Rhetorica ad Alexandrum, translated by E.S. Forster, Oxford, 1924 (beginning on p. 231 of the PDF file)