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  2. Levi Strauss & Co. - Wikipedia

    en.wikipedia.org/wiki/Levi_Strauss_&_Co.

    Levi Strauss & Co. (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS) is an American clothing company known worldwide for its Levi's (/ ˈ l iː v aɪ z / LEE-vyze) brand of denim jeans.It was founded in May 1853 [2] when German-Jewish immigrant Levi Strauss moved from Buttenheim, Bavaria, to San Francisco, California, to open a West Coast branch of his brothers' New York dry goods business.

  3. Clothing sizes - Wikipedia

    en.wikipedia.org/wiki/Clothing_sizes

    Clothes-size label with EN 13402-3 pictogram and body dimensions in centimetres (found on a high-visibility jacket sold in the United Kingdom). BS 3666:1982 Specification for size designation of women's wear

  4. 1960s in fashion - Wikipedia

    en.wikipedia.org/wiki/1960s_in_fashion

    Levi's were the only type of jeans worn by Modernists. In the USSR during the mid to late 1960s, Mods and Hippies were nicknamed Hairies for their mop top hair. [ 93 ] As with the earlier Stilyagi in the 1950s, young Russian men who dressed this way were ridiculed in the media, and sometimes forced to get their hair cut in police stations.

  5. Chino cloth - Wikipedia

    en.wikipedia.org/wiki/Chino_cloth

    Chino cloth (/ ˈ tʃ iː n oʊ / CHEE-noh) is a twill fabric originally made from pure cotton. The most common items made from it, trousers , are widely called chinos . [ 1 ] Today it is also found in cotton-synthetic blends.

  6. Levi Strauss - Wikipedia

    en.wikipedia.org/wiki/Levi_Strauss

    Levi Strauss (/ ˈ l iː v aɪ ˈ s t r aʊ s / LEE-vy STROWSS; born Löb Strauß, German: [løːp ˈʃtʁaʊs]; February 26, 1829 – September 26, 1902) was a German-born American businessman who founded the first company to manufacture blue jeans. His firm of Levi Strauss & Co. (Levi's) began in 1853 in San Francisco, California. [1] [2]

  7. Toughskins - Wikipedia

    en.wikipedia.org/wiki/Toughskins

    When launched, the line consisted of children's jeans which were sold with the guarantee that children would grow out of them before the pants wore out. A Sears brand-awareness survey determined that by 1973, the Toughskins had become better known by mothers than the Levis brand, already a century old at that time.

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