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This rising prevalence has led to the coining of the term 'manscaping' as a specific neologism to describe the practice. [11] The term is a portmanteau of the words ' man ' and ' landscaping ', and its first known use was in 2003.
Manscaped was established in 2016 by co founders Steve King (original CEO) and Paul Tran (CEO) to provide male grooming products targeted at pubic hair removal. [1] The company uses the term manscaping, a long-standing neologism, as the basis of its branding, and is referenced in the Merriam-Webster definition of the word. [2]
Historically, body hair has been associated with virility, power and attractiveness but the removal of body hair by men is not just a modern-day fad.In fact, hair removal has a traceable history that stretches as far back as ancient Egypt, where men and women would shave their bodies, heads and faces and priests ritualistically shaved their bodies every three days.
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There are thousands of company-operated Starbucks locations in the U.S. alone, and no one could expect even Niccol, the turnaround star who transformed Chipotle’s operating model, to flip a ...