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  2. Pacific Bell Directory - Wikipedia

    en.wikipedia.org/wiki/Pacific_Bell_Directory

    Pacific Bell Directory's listings compilation division was merged with Southwestern Bell Advertising, L.P., forming SBC Advertising, L.P. It was renamed in 2006 to the current AT&T Advertising, L.P. Pacific Bell Directory still exists today to serve as the directory publisher of the AT&T Real Yellow Pages for Pacific Bell and Nevada Bell customers.

  3. Southwestern Bell Yellow Pages - Wikipedia

    en.wikipedia.org/wiki/Southwestern_Bell_Yellow_Pages

    The last year SWBYP'S were branded Southwestern Bell came in 2001, when "SBC" was added to the company names SBC owned, and SWBYP'S became known as SBC Southwestern Bell Yellow Pages. The Southwestern Bell branding was retired altogether in 2002 in favor of SBC's corporate standard SBC SMART Yellow Pages, inherited from Pacific Bell Directory ...

  4. Yellowpages.com - Wikipedia

    en.wikipedia.org/wiki/Yellowpages.com

    Yellowpages.com is a United States–based web site operated by Thryv that provides listings for local businesses. In 2013, it was re-branded as YP.com or simply "YP". It currently offers a broad range of marketing tools including online presence, local search, display ads and direct marketing.

  5. The history of the American phone book - AOL

    www.aol.com/history-american-phone-book...

    1883: The Yellow Pages are invented. The business listings directory got its iconic look by accident in 1883 when a Cheyenne, Wyoming, printer ran out of white paper and made do with yellow paper ...

  6. YP Holdings - Wikipedia

    en.wikipedia.org/wiki/YP_Holdings

    In 2002, SBC Communications dropped its regional telephone company names, switching to a unified "SBC" brand. As a result, the yellow pages operations were combined into one unit (retaining the separate companies) and took on the "SMART Yellow Pages" brand, retained from Pacific Bell Directory. Southwestern Bell Yellow Pages headquarters were ...

  7. Ameritech Publishing - Wikipedia

    en.wikipedia.org/wiki/Ameritech_Publishing

    It combined the former directory operations of Illinois Bell, Indiana Bell, Michigan Bell, Ohio Bell and Wisconsin Telephone. Ameritech Publishing published telephone directories in Indiana, Ohio, Michigan, and Wisconsin. Directories in Illinois were made in a joint venture with R. H. Donnelley.

  8. SNET Information Services - Wikipedia

    en.wikipedia.org/wiki/SNET_Information_Services

    In 2003, [2] however, following brand standardization, the SNET Yellow Pages were rebranded the SBC Yellow Pages. In 2005, [3] following SBC's acquisition of AT&T, the SNET directories were rebranded as the AT&T Yellow Pages. In 2006, following BellSouth's purchase by AT&T, the directory company itself was rebranded as AT&T Advertising ...

  9. Electronic Yellow Pages - Wikipedia

    en.wikipedia.org/wiki/Electronic_Yellow_Pages

    The Yellow Pages product was the brain child of the co-owner brothers of the company, Peter and John Richards. Many RBOCS (Regional Bell Operating Companies) would follow. Banana Pages eventually became YPI (Yellow Pages on the Internet, Inc) which was sold to InfoSpace.com and became their Yellow Pages offering to cobrands.