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Masters and Johnson met in 1957 when William Masters hired Virginia Johnson as a research assistant to undertake a comprehensive study of human sexuality. According to author Thomas Maier , as part of their clinical research Masters and Johnson observed paid volunteers engaging in sexual activity while hooked to wires in their lab. [ 5 ]
Sensate focus is a sex therapy technique introduced by the Masters and Johnson team. [1] It works by refocusing the participants on their own sensory perceptions and sensuality, instead of goal-oriented behavior focused on the genitals and penetrative sex. Sensate focus has been used to treat problems with body image, erectile dysfunction ...
The squeeze technique worked, but many couples found it cumbersome. From the 1970s to the 1990s, sex therapists refined the Masters and Johnson approach, largely abandoning the squeeze technique and focused on a simpler and more effective technique called the "stop-start" technique.
Masters and Johnson believed that sex was a joint act, and that sexual communication was the key issue to sexual problems, not the specifics of an individual problem. They also proposed co-therapy , with a pair of therapists to match the clients, arguing that a lone male therapist could not fully comprehend female difficulties.
Masters and Johnson argue that, despite some minor differences, sexual responses in both men and women are fundamentally similar. [1] [2] However, researchers have argued that there are many differences between men and women in terms of their response. First, Masters and Johnson put forth one model for men, but three different models for women.
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The Masters and Johnson Institute (1964–1994) was the clinical and research foundation of sexologist duo Masters and Johnson.Located in Saint Louis, Missouri, the institute was established to study human sexuality with particular emphasis on the anatomy and physiology of human sexual response and the diagnosis and treatment of sexual dysfunctions.
Dr. A. Thomas McLellan, the co-founder of the Treatment Research Institute, echoed that point. “Here’s the problem,” he said. Treatment methods were determined “before anybody really understood the science of addiction. We started off with the wrong model.” For families, the result can be frustrating and an expensive failure.