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One of the most popular fast food chains in the world, Pizza Hut first opened a branch in Beijing in 1990. Pizza Hut has a close relationship with China's Yum Brands. Since Pizza Hut first entered the Chinese market, the word "Pizza Hut" has become a synonym for pizza and fast food in China, because it symbolizes success.
McDonald's (MCD) has always been the worldwide giant of Western-style fast food. As of December 2011, the company had 33,510 restaurants in 119 countries. Whenever and wherever the classic ...
Such is the cult-like success of these two American fast-food brands in China, a market that's barely been touched by the luster of Arby's, Chick-fil-A, In-N-Out, Five Guys, and other US favorites.
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KFC became the first Western fast food company in China after its inaugural outlet opened in Qianmen, Beijing, in November 1987. It was China's introduction to franchising and grew rapidly. The operation was a joint venture, with a 60% stake held by KFC, 27% by the Beijing Municipal Bureau of Culture and 13% by Beijing Food Production. [4]
Pizza Hut opened its first store in China in 1990, followed by Domino's Pizza in 1995. The two pizza chains both expanded in the Chinese market in the 2000s. [3] [5] [6] [2] Prior to entering the market, Pizza Hut performed market analysis and research into consumer food preferences, tastes, and dining habits, whereas Domino's simply entered the market providing their standard fare. [5]
Brent Lewin/Bloomberg/Getty Images Like many other business sectors, big fast food is -- or at least was -- thriving in China. China is a tough market, with stiff competition from Western rivals ...
Fast food is a commercial term, limited to food sold in a restaurant or store with frozen, preheated or precooked ingredients and served in packaging for take-out or takeaway. Fast food was created as a commercial strategy to accommodate large numbers of busy commuters, travelers and wage workers. In 2018, the fast-food industry was worth an ...