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YouTube is one of the most popular platforms for online video content, with over 2 billion monthly active users. Many creators use YouTube to share their passions and entertain their audiences.
YouTube, a video sharing platform, has faced various criticisms over the years, particularly regarding content moderation, offensive content, and monetization. YouTube has faced criticism over aspects of its operations, [1] its recommendation algorithms perpetuating videos that promote conspiracy theories and falsehoods, [2] hosting videos ...
The creator economy or also known as creator marketing and influencer economy, is a software-driven economy that is built around creators who produce and distribute content, products, or services directly to their audience, leveraging social media platforms and AI tools. [1]
While CEO, the company developed 10 forms of monetization for YouTube creators, including channel memberships, merchandise, BrandConnect, and paid digital goods like Super Chat. [44] She also launched YouTube's advertisement-free subscription service, YouTube Premium (formerly known as YouTube Red), [ 45 ] and its over-the-top (OTT) internet ...
YouTube is an American social media and online video sharing platform owned by Google. YouTube was founded on February 14, 2005, by Steve Chen, Chad Hurley, and Jawed Karim, three former employees of PayPal. Headquartered in San Bruno, California, it is the second-most-visited website in the world, after Google Search.
In August 2022, YouTube announced plans to make the Shorts feature available on its smart TV app. [9] In December, YouTube published its annual blog post documenting the top videos and creators of the year, with Shorts receiving its own section of the post for the first time. [10] At the annual Made on YouTube event in New York on September 21 ...
YouTube has faced numerous challenges and criticisms in its attempts to deal with copyright, including the site's first viral video, Lazy Sunday, which had to be taken due to copyright concerns. [4] At the time of uploading a video, YouTube users are shown a message asking them not to violate copyright laws. [5]
The term "monetization" may also be used informally to refer to exchanging possessions for cash or cash equivalents, including selling a security interest, charging fees for something that used to be free, or attempting to make money on goods or services that were previously unprofitable or had been considered to have the potential to earn profits.