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The company’s automobiles are marketed under the BMW, Mini and Rolls-Royce brands, and motorcycles are marketed under the BMW Motorrad brand. Also in 2023, BMW was the world's ninth-largest producer of motor vehicles , with 2,555,341 vehicles produced [ 3 ] and in 2023 the 6th largest by revenue. [ 4 ]
Consolidation of the automobile industry is an ongoing occurrence. Behind each automobile brand lies larger parent corporations.Auto mobile corporations, external corporations and private shareholders commonly own varying amounts of multiple auto mobile corporations, thus resulting analysis of relationships between auto mobile corporations becomes increasingly complicated.
BMW M models of X Series and Z Series models typically just have the model name "M" (e.g. X6 M, Z4 M). "M Performance" models have the letter "M" inserted after the series, followed by the rest of the naming convention for the non-M models (e.g. X6 M50d). BMW M logo, used as a badge on M models
Spirit of Ecstasy, the bonnet mascot sculpture on Rolls-Royce cars. Rolls-Royce Motor Cars Limited was created as a wholly owned subsidiary of BMW in 1998 after BMW licensed the rights to the Rolls-Royce brand name and logo from Rolls-Royce Holdings plc, [6] and acquired the rights to the Spirit of Ecstasy and Rolls-Royce grille shape trademarks from Volkswagen AG.
Consumer Reports (CR) named BMW the top overall pick in its 2024 Brand Report Card rankings, with the German automaker becoming the first back-to-back winner since 2017.
The word Mini has been used in car model names since 1959, and in 1969 it became a brand in its own right when the name "Mini" replaced the separate "Austin Mini" and "Morris Mini" car model names. [2] [3] BMW acquired the brand in 1994 when it bought Rover Group (formerly British Leyland), which owned Mini, among other brands. [4]
BMW. Alpina; BMW; BMW I; BMW M; Mercedes-Benz. Daimler Truck; Mercedes-Benz ... Timeline of motor vehicle brands; References This page was last edited on 27 December ...
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