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Pacific Brands Underwear Group, known under its core brand Bonds, was an Australian manufacturer and is now a subsidiary of Hanesbrands. It is an importer of men's, women's and children's underwear and clothing. The head office is located at 115 Cotham Rd in Kew, Melbourne. They sell a range of clothing including underwear and sleepwear.
Chesty Bond was conceived as a likeable and heroic character in a continuous newspaper comic-strip, intended as a marketing campaign to sell the Bonds Athletic singlet. The comic-strip format, with a constantly changing storyline, proved to be extremely popular and continued to be published until 1963.
Principally a men's clothier, by the mid-1950s some stores also carried women's clothing and later became known as "family apparel centers." In 1956, the chain operated nearly 100 outlets from coast to coast in principal cities, in addition to more than 50 agency stores that sold goods in smaller communities. [ 6 ]
In January 2008 it was reported that, according to market research firm Mintel, the men's underwear market in the UK was worth £674 million, and volume sales of men's underpants rose by 24% between 2000 and 2005. British manufacturers and retailers claim that most British men prefer "trunks", or short boxer briefs.
An undershirt in American English (vest in British and South African English, banyan in the Indian Subcontinent, or singlet in Australia and New Zealand), is an article of underwear worn underneath a dress shirt so as to protect it from body sweat and odors. More generally, the term refers to an upper-body garment worn next to the skin ...
Hanes was founded in 1900 by John Wesley Hanes (one of Winston-Salem's wealthiest and most influential business men) at Winston Salem, North Carolina under the name Shamrock Knitting Mills. [ 1 ] He died of heart trouble in 1903.