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Shoe polish, also known as boot polish and shoeshine, is a waxy paste, cream, or liquid that is used to polish, shine, and waterproof leather shoes or boots to extend the footwear's lifespan and restore its appearance. Shoe polishes are distinguished by their textures, which range from liquids to hard waxes.
Werner & Mertz adapted their address on Erthalstraße to market the shoe polish under the brand name Erdal and introduced the Froschkönig (Frosh King) as the new trademark in 1903. [ 2 ] The company experienced steady growth between 1912 and 1939 by adding new shoe care products, expanding its distribution and logistics and investing in ...
A tin of original Shinola shoe polish. The original Shinola shoe polish brand was founded in Rochester, New York in 1877, [4] and went out of business in 1960. [5] The Detroit-based retail company was founded in 2011 by Tom Kartsotis under his investment company, Bedrock.
A boot polisher on a railway platform in Mumbai, India.. Shoeshiner or boot polisher is an occupation in which a person cleans and buffs shoes and then applies a waxy paste to give a shiny appearance and a protective coating.
Shinola home set, shoe polisher - Hallwyl Museum A July 1912 review of Shinola shoe polish from Commercial America, a trade magazine of the time. George Melancthon Wetmore (August 31, 1858 – June 10, 1923) was born in Gates, New York and, after attending military school, got a degree at the Rochester Business Institute.
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