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In the 1990s, Cinemark Theatres was one of the first chains to incorporate stadium-style seating into their theatres. [25] In 1997, several disabled individuals filed a lawsuit against Cinemark, alleging that their stadium style seats forced patrons who used wheelchairs to sit in the front row of the theatre, effectively rendering them unable to see the screen without assuming a horizontal ...
Because of this, Cinemark can play a different movie in their XD auditoriums whenever they want, while IMAX usually plays the same movie for weeks. There are currently 217 Century and Cinemark Theaters equipped with XD. The technology employs a larger screen, up to 38′ × 70′, with additional improvements in audio and digital projection.
Cinemark Announces DIE HARD Movie Marathon In XD Auditoriums Nationwide Fans Can Enjoy All DIE HARD Movies Back-To-Back, For One Low Price, Concluding with the 10 PM Showing of A GOOD DAY TO DIE ...
On May 2, 2018, it was announced that over 200 Cinemark XD locations in the United States and Latin America would feature a THX sound system. These auditoriums featured large wall-to-wall screens, 2D and 3D digital projection, immersive, surround sound, premium seats with Luxury Lounger electric recliners, and THX Certification. [ 33 ]
Dolby Cinema is a type of premium large format movie theater created by Dolby Laboratories that combines Dolby proprietary technologies such as Dolby Vision and Dolby Atmos, as well as other signature entrance and intrinsic design features.
Rave Cinemas, formerly known as "Rave Motion Pictures", is a movie theater brand founded in 1999 and owned by Cinemark Theatres.It previously was headed by Thomas W. Stephenson, Jr., former CEO of Hollywood Theaters, and Rolando B. Rodriguez, former Vice President and Regional General Manager for Walmart in Illinois and northern Indiana.
Barco Escape comprises Auro 11.1 sound format and multi projection system. Auro 11.1 is a multichannel sound format supported by Barco and created by Auro Technologies. The sound format is an extension of the existing 5.1 surround layer with addition of a five channel height layer and a mono "voice of god" ceiling channel.
The movie theater was eventually purchased by Rave Cinemas and operated under the Rave banner until the theater was one of the 32 locations that was purchased by Cinemark in 2012, but the theater still retained Rave logo until 2015 when it was renovated to be one of Cinemark's flagship theaters, featuring 18 screens, some featuring Cinemark XD.