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It studies language in relation to medium-specific aspects, such as the specific properties of media texts or platforms, and sometimes includes analysis of multimodality. [2] Other purposes include analyzing patterns of language use within certain historical contexts, and establishing differences between "normal" language and media language.
Example of multimodality: A televised weather forecast (medium) involves understanding spoken language, written language, weather specific language (such as temperature scales), geography, and symbols (clouds, sun, rain, etc.). Multimodality is the application of multiple literacies within one medium.
Teachers not only need to learn to speak digital, but also to embrace the language of digital natives. Language is generally defined as a system used to communicate [33] in which symbols convey information. Digital natives can communicate fluently with digital devices and convey information in a way that was impossible without digital devices.
Media literacy education is the process used to advance media literacy competencies, and it is intended to promote awareness of media influence and create an active stance towards both consuming and creating media. [12] Media literacy education is taught and studied in many countries around the world. [13]
Discourse analysis (DA), or discourse studies, is an approach to the analysis of written, spoken, or sign language, including any significant semiotic event. [citation needed]
Because media theory focuses so much on specific, often technical aspects of writing, it has much room for overlap, and facilitates other theoretical composition pedagogies. For instance, Writing Across the Curriculum (commonly known as WAC) focuses on the different ideologies, paradigms, and standards between various disciplines, especially ...
Kress' work seeks to expand the idea of writing as something that works in conjunction with culture throughout history. From the simplicity of the common for of literacy in which audiences can read and understand the written word in their common language, Kress understands literacy to be a "mode of representation" for ideas and changes happening around the readers and writers of the written ...
Internet linguistics is a domain of linguistics advocated by the English linguist David Crystal.It studies new language styles and forms that have arisen under the influence of the Internet and of other new media, such as Short Message Service (SMS) text messaging.