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  2. Product lining - Wikipedia

    en.wikipedia.org/wiki/Product_lining

    Product line pricing is a product pricing strategy, used when a company has more than one product in a product line. [10] It is a process that traders adopt to separate products in the same category into various price groups, to create different quality levels in the customers’ minds.

  3. Product-family engineering - Wikipedia

    en.wikipedia.org/wiki/Product-family_engineering

    Determines the static and dynamic decomposition that is valid for all products of the product line. Also the collection of common rules guiding the design, realisation of the parts, and how they are combined to form products. Variability model Defines the variability of the product line. Design & implementation assets of reusable components

  4. Software product line - Wikipedia

    en.wikipedia.org/wiki/Software_product_line

    Software product lines (SPLs), or software product line development, refers to software engineering methods, tools and techniques for creating a collection of similar software systems from a shared set of software assets using a common means of production.

  5. Product line extension - Wikipedia

    en.wikipedia.org/wiki/Product_line_extension

    A product line extension is the use of an established product brand name for a ... when brands apply a product extension strategy they can often benefit from the new ...

  6. Product pipeline - Wikipedia

    en.wikipedia.org/wiki/Product_pipeline

    A product pipeline is a series of products, either in a state of development, preparation, or production, [1] ...

  7. Pricing strategies - Wikipedia

    en.wikipedia.org/wiki/Pricing_strategies

    Companies do their pricing in diverse ways. In small companies, prices are often set by the boss. In large companies, pricing is handled by division and the product line managers. In industries where pricing is a key influence, pricing departments are set to support others in determining suitable prices.

  8. Product management - Wikipedia

    en.wikipedia.org/wiki/Product_management

    Product managers are responsible for managing a company's product line on a day-to-day basis. As a result, product managers are critical in driving a company's growth, margins, and revenue. They are responsible for the business case, conceptualizing, planning, product development, product marketing, and delivering products to their target ...

  9. Product strategy - Wikipedia

    en.wikipedia.org/wiki/Product_strategy

    Product strategy defines the high-level plan for developing and marketing a product, how the product supports the business strategy and goals, and is brought to life through product roadmaps. A product strategy describes a vision of the future with this product, the ideal customer profile and market to serve, go-to-market and positioning ...