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The kawaii aesthetic is characterized by soft or pastel colors, rounded shapes, and features which evoke vulnerability, such as big eyes and small mouths, and has become a prominent aspect of Japanese popular culture, influencing entertainment (including toys and idols), fashion (such as Lolita fashion), advertising, and product design.
Displayed here is the web color light pink.The name of the web color is written as "lightpink" (no space) in HTML for computer display. Although this color is called "light pink", as can be ascertained by inspecting its hex code, it is actually a slightly deeper, not a lighter, tint of pink than the color pink itself.
A General Electric NE-34 glow lamp, manufactured circa 1930. Neon was discovered in 1898 by William Ramsay and Morris Travers.The characteristic, brilliant red color that is emitted by gaseous neon when excited electrically was noted immediately; Travers later wrote, "the blaze of crimson light from the tube told its own story and was a sight to dwell upon and never forget."
Neon sign. The neon sign is an evolution of the earlier Geissler tube, [11] which is a sealed glass tube containing a "rarefied" gas (the gas pressure in the tube is well below atmospheric pressure).
Paoletti summarized the evolution of pink and blue associations with girls and boys: "It is clear that pink-blue gender coding was known in the late 1860s but was not dominant until the 1950s in most parts of the United States and not universal until a generation later."