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Prime Day may be over but this Playtex Bra deal is still going strong and shoppers can't get enough. ... Playtex Women's 18-Hour Ultimate Lift Wireless Full-Coverage Bra. $17 $40 Save $23.
Eighteen-hour bra; Playtex Secrets; Full support; Everyday basics; The company has been producing and marketing the Cross Your Heart bra since 1954 [64] under the slogan that it "lifts and separates," a phrase that is now well known in popular culture. [10] The Eighteen Hour bra has been marketed on the premise of comfort since the 1970s. [64]
The shoulder straps of some sports bras cross over at the back to take the pressure off the shoulders when arms are raised. Manufacturers continually experiment with proprietary frame designs. For example, the Playtex "18-Hour Bra" model utilizes an M-Frame design. [93]
Also in the 1970s, Russell appeared in television commercials as a spokesperson for Playtex's " 'Cross-Your-Heart Bras' for us full-figured gals", featuring the "18-Hour Bra". [6] [27] Russell had a semi-recurring guest role in the soap opera The Yellow Rose (1983) on television and guest-starred on Hunter (1986).
Playtex Women's 18-Hour Ultimate Lift Wireless Full-Coverage Bra. $18 $39. Save $21 with Prime. The full-coverage bra from Playtex is specially designed to give you the support you need for an ...
Playtex Women's 18-Hour Ultimate Lift Wireless Full-Coverage Bra. $13 $39 Save $26. The full-coverage bra from Playtex is specially designed to give you the support you need for an entire day ...
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