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Between 2015 and 2017, the team competed as McLaren Honda due to their engine partnership with Honda. [357] The team has competed as McLaren F1 Team since 2018. [358] CEO Zak Brown has said that he will not be selling the name of the team to a title sponsor to keep the team's name intact and will be looking for major sponsors instead. [359] [360]
The McLaren F1 is a sports car designed and manufactured by British automobile manufacturer McLaren Cars and powered by the BMW S70/2 V12 engine, of which a limited number was produced. The original concept was conceived by Gordon Murray , who successfully convinced Ron Dennis to back the project and hired car designer Peter Stevens to design ...
Formula One sponsorship liveries have been used since the 1968 season. Before the arrival of sponsorship liveries in 1968 the nationality of the team determined the colour of a car entered by the team, e.g. cars entered by Italian teams were rosso corsa red, cars entered by French teams were bleu de France blue, and cars entered by British teams (with several exceptions, such as cars entered ...
McLaren pioneered the use of carbon fibre in motor racing with its new car, the MP4/1, bringing new levels of rigidity and driver safety to Formula 1. In August 1988, Dennis, Team Principal and Gordon Murray started to develop a new car and in 1992, the F1 was launched with a total production run of just 106 units.