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The center is named for Arthur W. Page, whose views have been distilled into the Page Principles: (1) tell the truth; (2) prove it with action; (3) listen to stakeholders; (4) manage for tomorrow; (5) conduct public relations as if the whole enterprise depends on it; (6) realize that an enterprise's true character is expressed by its people; and (7) remain calm, patient and good-humored.
Regarding these ethics, there are broad codes used specifically for international forms of public relations, and then there are more specific forms from different countries. For example, some countries have certain associations to create ethics and standards to communication across their country.
The Public Relations Society of America (PRSA) is a 501(c)(6) not-for-profit organization trade association serving the public relations and communication community. It was founded in 1947 by combining the American Council on Public Relations and the National Association of Public Relations Councils.
In the public sector, ethics addresses the fundamental premise of a public administrator's duty as a "steward" to the public. In other words, it is the moral justification and consideration for decisions and actions made during the completion of daily duties when working to provide the general services of government and nonprofit organizations.
He is today recognized in the name of two organizations, the Arthur W. Page Society, [10] an organization for senior public relations executives, and the Arthur W. Page Center for Integrity in Public Communication, a research center dedicated to the study and advancement of ethics and responsibility in corporate communication. [11]
The Ethics AdviceLine for Journalists, a joint venture, public service project of Chicago Headline Club Chapter of the Society of Professional Journalists and Loyola University Chicago's Center for Ethics and Social Justice, provides some examples of typical ethical dilemmas reported to their ethical dilemma hotline and are typical of the kinds ...
Public relations can facilitate dialogue by establishing channels and procedures for dialogic communication. [2] Dialogic theory argues that organizations should be willing to interact with publics in honest and ethical ways in order to create effective organization-public communication channels.
The code of ethics in media was created by a suggestion from the 1947 Hutchins Commission. They suggested that newspapers, broadcasters and journalists had started to become more responsible for journalism and thought they should be held accountable.