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Adidas Superstar is a style of low-top athletic shoe which has been manufactured by the German multinational company Adidas since 1969. The design is nicknamed the "shell toe", "shell shoe", and "shell top" due to its rubber shell toe cap.
Adidas Superstar XLG Shoes. $110 at Adidas. See 1 more. Adidas. Adidas Originals Superstar. This Taylor Swift-approved style swaps the brand's original three black stripes for leopard print.
Adidas's Superstar and Pro Model shoes, affectionately known as "shelltoes" for their stylized hard rubber toe box, were fueled by, among others, coaches such as UCLA's John Wooden. [63] Adidas drew about even with Converse in basketball by the mid-1970s before both started to fall behind then-upstart Nike in the early 1980s. [ 64 ]
Adidas Originals (often stylized as adidas Originals) is a brand of a line of casual and sportswear created by German multinational corporation Adidas. It consists of a heritage line, [ 1 ] specializing in athletic shoes , t-shirts , jackets , bags , sunglasses and other accessories.
The Adidas Superstar was originally designed as a basketball shoe.. Sneakers have gone by a variety of names, depending on geography and changing over the decades. The broader category inclusive of sneakers is athletic shoes.
Dassler was an innovator in athletic shoe design and one of the early promoters who obtained endorsements from athletes to drive sales of his products. As a result of his concepts, Adi Dassler built the largest manufacturer of sportswear and equipment. At the time of his death, Adidas had 17 factories and annual sales of one billion marks. [1]